Partners for a Safer America Services

The Partners for a Safer America jail advertising signboard program provides advertising opportunities to properly licensed bail bond agencies and criminal attorneys, while providing strong and consistent financial assistance to Law Enforcement agencies.

How the program works

We search local telephone directories and work with jail staff to compile an accurate list of bail agencies (and criminal attorneys, with Law Enforcement’s approval) who may be interested in advertising on our signboards. We verify the license status and trade names through the Department of Insurance. We mail notices to all qualified agencies and lawyers (where applicable) every six months to advise them that the local jail signboards are up for renewal.

Placement of all advertising on the signboards is done through a random internet drawing which is held by Partners for a Safer America every six months.

Partners for a Safer America has developed a web based “Random Ad Placement Program" which allows prospective advertisers to draw for their ad locations on jail signboards from the comfort and convenience of their homes or offices. This internet-accessed random selection program is supported by tamper resistant, computer generated mathematics, and cannot be manipulated by PSA, local law enforcement or participating advertisers

Upon timely receipt of the normal paperwork and payments associated with securing a space on our jail signboards, eligible agents will receive their access information and easy instructions to log on and draw their ad space(s) on the board. If any advertisers fail to draw during the time allotted for each drawing, a member of the Sheriff’s staff will be asked to draw on their behalf until all ads have been placed on the signboard

For additional information on how this internet drawing program works, please contact us .

Once the drawing has been completed, the jail commander can lon onto our web site and view a copy of the board layout which then may be used to compare space locations on the actual advertising inserts upon delivery. At this time, no one can alter, change, or add any new or different agencies to the boards until that current advertising period (six months) has ended and a new drawing is held

All jail signboard inserts are currently changed every six months. New signboard inserts will be provided to the jail maintenance department for installation on the renewal date. All new signboard inserts are installed on the actual anniversary date of each advertising period in order to provide advertising customers with their full six month advertising period.

The Sheriff’s in-house jail maintenance department is responsible for the installation of all encasements and the changing of all signboard inserts. Partners for a Safer America provides detailed instructional videos, which can be viewed from any computer.

Partners for a Safer America provides all maintenance and replacement of signboards at NO COST to the jail facility or the law enforcement department.

Partners for a Safer America provides a $2,000,000 personal injury and property damage insurance endorsement covering the use of our signboards at NO COST to the jail facility as part of our contract, as well as a $1,000,000 errors and omissions policy.

Number of Signboards

Local jail commanders determine the actual number and type of boards (clear film or encasement style) required throughout their facility, i.e., lobbies, booking areas, holding tanks, inmate pods, etc. The only requirement is that at least one encasement style signboard be placed in the lobby of each facility to provide all advertisers with an opportunity to view the signboards. Encasements are made of shatter resistant plastic. All encasements are mounted with specially designed concrete bolts and covered with clear plastic shatter resistant covers attached with tamper resistant screws. Tamper-resistant screws and screw drivers are included at NO COST and are provided at the time of delivery. In addition, each plastic encasement comes with one foam board insert displaying all ads. The insert is changed (and discarded) every six months. Our clear plastic static cling signboards come printed in reverse for application on the staff side of the glass, while providing inmates and jail staff with un-obstructed see through window displays in high security pod type areas. Hand-held signs (laminated or not) can be used in areas where inmates can’t reach wall-mounted signs or for disabled inmates.

Advertising

All advertiser qualifications and limitations are set by the local Sheriff or Police Chief and the jail commanders, i.e., “bail agency must be geographically capable of responding within one hour of receiving inmate calls”, “bail agency must have a local telephone number”, etc. However, the qualifications and limitations must not restrict the First Amendment rights of any properly qualified bail licensee. In addition, advertising cannot depict violence, i.e., guns, weapons, fighting scenes, etc. and must not be indecent or immoral.

Advertisers are permitted one equal sized space for each properly licensed agency or trade name. "Properly licensed" is defined by state insurance departments. In California for example, The California Department of Insurance currently permits each individually licensed agent to use his own name and one fictitious name in conducting business with the general public. However, each individual agent may purchase and use as many other fictitious names as he wishes, as long as those purchased names have been in existence for more than five years. The signboards also include an alphabetical listing of all properly licensed bail agents listed in the local yellow pages at no cost to the bail agents.

As part of its contractual responsibility, Partners for a Safer America verifies all trade names with the Department of Insurance prior to permitting advertising to be placed on any signboards.

Additionally, Partners for a Safer America requires every bail bond agency owner to sign an individual advertising contract guaranteeing his performance under the terms outlined by the local law enforcement agency and to guarantee the accuracy of the information they provide to PSA.

Payment

Rates are established by the local Sheriffs or Police Chiefs and their jail commanders. Partners for a Safer America has established the following suggested rates as a guideline:

Larger facilities........$150 - $300 per month, per space

Medium facilities….$100 - $150 per month, per space

Small facilities…......$75 - $100 per month, per space

All advertisers are required to pay six months in advance for each ad. Non-payment, or payment received after the published deadline date, could result in an ad being deleted from the new signboard or inserts. All rates are fixed and cannot be increased without written permission from the Sheriff or Police Chief.

Partners for a Safer America pays the Sheriff’s Department or Police Department six months in advance for all advertising displayed on the new signboard inserts and must do so within 14 days after receiving notice that all new inserts are installed.